Web pages need attractive colors, graphics and text that are well designed and interact to provide visual
impact and appeal.
Ease of Navigation
Site navigation should be easy and intuitive. Visitors
want to feel comfortable, not lost and frustrated,
as they navigate your site.
A compelling, interesting and engaging site will
attract visitors and invite them to return. Securing
that relationship without unnecessary gimmicks provides
a positive experience for your visitors and success
Design consistency helps visitors quickly understand
the site design and enables them to navigate comfortably
and successfully throughout the site pages.
A web site's information needs to be current and
relevant to potential
customers - who wants to see last season's specials